Tomorrow X Together's Yeonjun to open ice cream themed popup

The band member's ice cream-themed pop-up store at HYBE in Seoul will run from Saturday to July 19 and will mark the release of his second solo EP, “No Labels: Part 02.”

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Poster for Tomorrow X Together Yeonjun's pop-up store

Tomorrow X Together's Yeonjun will open an ice cream-themed pop-up store to celebrate his second solo EP. 

Titled "Yeonjun 'No Labels: Part 02' Pop-up Store," the limited-run shop will take place at the HYBE headquarters building in Yongsan District, central Seoul, running from Saturday to July 19. 

The pop-up opens a day after the release of the EP "No Labels: Part 02." 

The store will be themed like an ice cream store and will feature merchandise inspired by the ice cream theme, such as ice cream spoons and bowls. There will also be towels and water bottles, themed after the summer season. 

Fans wishing to visit the store must make a reservation using HYBE's fan platform Weverse, which starts on Tuesday. 

From left, a towel, an ice cream bowl and a water bottle sold at Tomorrow X Together Yeonjun's pop-up store.

Yeonjun is set to release his second EP "No Labels: Part 02" on Friday. The lead track "Ice Cream" will feature a fusion of trendy rhythms, vintage drum beats and a catchy bassline and guitar riffs.

The singer debuted as a member of Tomorrow X Together in 2019 with the EP “The Dream Chapter: Star." The group has five members, Soobin, Hueningkai, Beomgyu, Yeonjun and Taehyun.


BY CHO YONG-JUN [cho.yongjun1@joongang.co.kr]