Blackpink to launch heritage-inspired 10th anniversary merch with National Museum of Korea

The group's new seven-item collection, inspired by Joseon royal design, goes on display Saturday at the National Museum of Korea and opens for preorder online.

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Blackpink's 10th anniversary merch released in collaboration with MU:DS, the merchandise brand of the National Museum of Korea

Blackpink will launch merch in collaboration with the National Museum of Korea to celebrate its 10th anniversary of debut, its agency YG Entertainment said Wednesday.

The merch collection consists of seven items: a wind chime, storage box, pink moon jar, folding fan, cutlery set, soju glass and a keychain resembling a chambit (traditional fine-tooth comb) with a norigae (traditional pendant-and-tassel accessory) attached. The collection was created in collaboration with MU:DS, the National Museum of Korea's merchandise brand.

The collection takes inspiration from the design and patterns used in jeogui, a Queen's ceremonial robe worn during the Joseon Dynasty (1392-1910), according to the agency. The garment can be seen at the National Museum of Korea.

Starting Saturday, the products will be displayed at the Museum Shop 2 inside the Permanent Exhibition Hall. Preorders will open the same day through the YG Select online store, with deliveries set to start around September.

Offline sales will begin in mid-September through select venues, including theSameE stores in Hapjeong in western Seoul and Insa-dong and Myeongdong in central Seoul.


BY LEE TAE-HEE [lee.taehee2@joongang.co.kr]