K-pop titan HYBE's gaming subsidiary secures 30 billion won in investment

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HYBE headquarters in Yongsan District, central Seoul [YONHAP]
HYBE headquarters in Yongsan District, central Seoul

HYBE IM, a gaming subsidiary of K-pop giant HYBE, has secured 30 billion won ($20.3 million) in investment from three entities. 

The investment announced Tuesday comprises 15 billion won from existing investor IMM Investment, a major Korean venture capital firm, while the other half comes from new investors Shinhan Venture Investment and Daesung Private Equity. 

“The investment is a result of the market highly valuing HYBE IM’s global publishing and [game] servicing abilities and the expandability of the game business involving the intellectual property of HYBE’s artists,” HYBE IM said in a press release Tuesday.

HYBE IM’s CEO, Chung Woo-yong, said the investment was an “important milestone” for the publisher.

“Based on a simple IP-based game portfolio, HYBE IM will make the leap to become a next-generation game publisher that is attractive for global gamers,” Chung said in a press release.

HYBE IM is known for developing BTS Island: In the SEOM, a casual puzzle game featuring the members of BTS. It also developed Puzzle Seventeen and Rhythm Hive, a rhythm game with K-pop tracks. The company also plans to publish the massively multiplayer online role-playing game Architect: Land of Exile and Project Torch.

BY CHO YONG-JUN [cho.yongjun1@joongang.co.kr]